Lumina Intelligence is a unique insights service focusing exclusively on the e-commerce retail channel for the probiotics market.
Through the analyses of post-purchase reviews by customers across leading online retailers; and the detailed ingredient data and product labelling data - including format, dosages and health claims, pricing - Lumina supports you in delivering a winning NPD strategy.
A suite of interactive dashboards allows the user to drill down and find upcoming white spaces, through identifying what are the up and coming health benefits that the consumer wants to find solutions for; and where the opportunities are by region and country.
Our data includes probiotic supplements, juice, cosmetics and kombucha – capturing 1,400 brands and over 4000 brand variants from 25 countries. Our data has identified 150+ strains in the most reviewed probiotic supplements and 1300+ strain combinations.